Recent brand strategy project completed with the recently established brand, Catalynx. A regenerative agitator that promotes circular business practice.
Working with Linka was an absolute dream, her expertise and passion for sustainability is second to none. We leant into the process and uncovered the core essence of the business she wanted to create, then built on those ideas to create a brand strategy that leverages her knowledge and serves the people that are seeking to make positive change.
The process wrapped up with style scape design to provide direction to her upcoming brand, as well as laid the foundation for our naming brief.
360 naming options and counting! We crafted a name that spoke to the strategy and satisfied the naming brief we created.